Thursday, 23 January 2014

Homework T1W3

Each Group:

  1. Post your 10 brands along with at least 2 characteristics  of the category of perception.
  2. You are to create a product/ service, brand name, and a tagline / slogan (not more than 5 words)



Submission: Posted on class IE blog. include <Group No.>, <Group Names>, <Brand> at your header.

SWAGALOT

Swagalot
excellence at at its peak

Wednesday, 22 January 2014

Swagalot: Experience

Experience on 10 Brands
Apple:  Apple products last very long, they have good customer service, they don't spoil easily when dropped, it has a very good software, and they’ve got SWAG. 
Louis Vutton: Products last very long, are durable, fashionable, provide premium service, professional and good design and last but not least, they’ve got SWAG.
Nike: Nice product design, innovative and ‘cutting-edge’ features and they’ve got SWAG. 
Adidas: Explicit design, durable, great fitting and they’ve got SWAG.
Reebok: Very durable, fashionable, explicit design, protects your feet very well and they’ve got SWAG.
Hush Puppies: Durable, strong heritage, professional looking, iconic, and they’ve got SWAG.
Chanel: Nice logo, professional sounding, durable, and last but not least, they've got SWAG.
Razer: Creative and ergonomic design, used by professional gamers all around the world, eye-catching and last but not least, they've got SWAG. 
Steelseries: Very reliable and durable, and last but not least, they've got SWAG.
Oakley: Sleek design, fashionable, and last but not least, they've got SWAG.


Slogan and Brand --- Dinesh



1. What is a brand? Write down 3 things that you do not already know from the video and post it in the blog.

The brand is the name of a product a person recognises by. The brand signifies its importance to the people and makes the person to feel whether he wants to buy it again.




2. If you are brand consulting company, helping companies to build their brands, what would your slogan be ?

Never use, Then lose

What is a brand - Khit Goh

1. What is a brand? Write down 3 things that you do not already know from the video and post it in the blog.

Brands can create an emotional attachment to a person through the branding.
Brands also can set your social status.
Brands are something that you can trust in and so you can feel more secure 

2. If you are brand consulting company, helping companies to build their brands, what would your slogan be (not more than 5 words)?

Trust is lust

What is a brand and slogan~ Sneha


1. What is a brand? Write down 3 things that you do not already know from the video and post it in the blog.

A brand is the name of the company which people recognise is by. It also makes people feel an attachment to the brand if you had good experiences with that brand. It is also copyrighted which means other people cannot use it making it uniques.

2. If you are brand consulting company, helping companies to build their brands, what would your slogan be (not more than 5 words)?

Designing your dreams

Slogan by Pang Zhi Kai

1. What is a brand? Write down 3 things that you do not already know from the video and post it in the blog.


A brand is the name, term, design, symbol, or any other feature that identifies one seller's product distinct from those of other sellers. The brand is the thing that catches our attention  not much of the product but rather the impact of the brand.

2. If you are brand consulting company, helping companies to build their brands, what would your slogan be (not more than 5 words)?

My slogan would be "Aim high,fly high".