Thursday, 17 July 2014

Link for OBAMA child care

Hello!

Please use this link for your inputs to the expenses and source of cash for the Child Care Center.

It is individual work!

Sunday, 13 July 2014

Submission of Draft Commercial

Dear S2-05,

Please upload your Commercial video on YouTube and share the link with me by the end of class on Friday 18 Jul 2014.

Thank you.

Ms Choo

Sunday, 20 April 2014

Marketing - LAST P! Promotion

Here are the slides. 

Remember!

 “Promotion” component of Marketing Strategy in your Business Plan, with focus on a general Advertising Plan and Sales Promotion.

ìAdvertising Plan must include your message and media.ìSales Promotion to include at least 2 tools.

Sunday, 30 March 2014

Hi 2-06,

The slides for Marketing - Product has been uploaded for your reference.

You have to compose the following for your own product


1. Tangible and Intangible features of your product
2. Anatomy of your product (Core product, tangible, Augmented and future product)
3. Classify your product - B2B/ B2C

Wednesday, 5 March 2014

Internal and External Influences of Business

Internal Influences
  • Things, situations/events occurring inside the business and under control of business
  • Examples
Products
Location (store location, organization of store, organization of equipment)
Resources (employees, technological capacity)
Management (financial/ cash flow/ structure)
Business/ organizational culture


External Influences


  • Things, situations/events occurring outside of the business and beyond control of business
  • Examples ( Analysis)
SLEPT
Social
Legal
Economic
Political


Technological