2014 S2-05 INNOVATION & ENTREPRENEURSHIP BLOG
Sunday, 20 April 2014
Marketing - LAST P! Promotion
Here are the
slides.
Remember!
“Promotion” component of Marketing Strategy in your Business Plan, with focus on a general Advertising Plan and Sales Promotion.
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Advertising Plan must include your message and media.
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Sales Promotion to include at least 2 tools.
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