2014 S2-05 INNOVATION & ENTREPRENEURSHIP BLOG
Wednesday, 22 January 2014
What is a brand - Khit Goh
1. What is a brand? Write down 3 things that you do not already know from the video and post it in the blog.
Brands can create an emotional attachment to a person through the branding.
Brands also can set your social status.
Brands are something that you can trust in and so you can feel more secure
2. If you are brand consulting company, helping companies to build their brands, what would your slogan be (not more than 5 words)?
Trust is lust
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